Bharti Axa has introduced the entire bouquet of service initiatives such as policy documents, renewal notices and claim intimation for its customers by using WhatsApp chatbot, an intuitive and user-friendly chat structure where the customers can raise requests simply through numeric inputs, it claimed.
While he has started delivering policies and renewal premium to its customers through messaging platform WhatsApp, the insurance company said it plans to sell private car, two-wheeler and travel insurance through a WhatsApp chatbot soon.
As part of its strategy, Bharti AXA
General Insurance introduced WhatsApp chatbot as an instant and additional customer service option for the policyholders, apart from the company's multiple channels, including its vast network of branches, robust customer care and contact center, and dynamic portal.
Customers can also avail assistance for various queries or service requests through the chatbot and locate the nearest cashless network of garages and hospitals by providing pin code of the city or town. Apart from obtaining policy documents and renewal notices in real-time by using the chatbot, customers can also register motor claims and check the claim status.